I came across a training system that allows someone to make passive income with digital assets, and I wanted to know if it’s worth it.
Rent Digital Assets or Bad Ass Marketers is a training program that allows someone to build a website that collects leads and then sells those leads to businesses.
Rent Digital Assets teaches someone how to build websites for leads and sell those leads to local businesses. The program can cost between 5 and 7 thousand dollars, there is no money-back guarantee, and there are less expensive training programs. Also, some areas need more service providers and NOT more leads.
Keep reading, and I’ll share what you get with this training program, what I like and don’t like with this type of marketing, 5 similar training programs that do the same thing, and 3 other ways to earn income online.
What is Lead Generation?
Lead generation is when you capture interest in a product or service, and you generate a lead with it. You can use this lead for yourself, or you can sell that lead for money.
A long time ago, I used to sell products over the phone.
What I did was go to a lead broker and purchase a list of phone numbers. Then I would call that list and say (an example) If I could show you a way to put 20 people a week into your network marketing company, would that be worth 20 minutes of your time?
If that person said yes, then I would invite them to a live conference on the phone, where I would share how this program worked (it was a lead).
Funny, for the last 2 years, I was doing lead generation for a tax company, trying to give business owners free money due to COVID. The phone just worked too.
Now, most business is generated using the internet, and it’s the same concept. Instead of cold-calling, you’re using search engines like Google, Facebook, or YouTube.
Another name for lead generation is local marketing agency, local marketing, or marketing agency. This type of marketing mostly generates leads for local businesses and then sells those leads.
Some examples of these businesses would be plumbers, roofers, life insurance, lawn services, cleaning services, or anything else. You could probably just go to Angie’s List HERE to come up with ideas.
Pros and Cons of Lead Generation
Let’s start with the cons of this type of business. At the time of this blog post, we are in a labor shortage. Nobody wants to work.
This means in MANY areas there is more of a demand for service providers and NOT leads.
Some businesses don’t want more work.
Sure, EVERY local market is different, and some businesses NEED leads, but this is something you should think about.
The second thing I don’t like about this business model is that it’s hands-on,” you have to find the business that will buy the lead from you.
Yep, this means calling people.
Then, once you find that business, there is MORE work. You have to negotiate the price, sell yourself, keep the business happy, answer questions, and more.
It’s NOT passive, you’re going to have to work with businesses. Every business that is paying you rent, you have to keep happy, and it’s almost like having multiple bosses.
Some businesses are going to be skeptical of the quality of the lead. I used to purchase leads from lead brokers, and I was taught that ALL leads stink badly.
Knowing they stink, how much do I want to pay for them? The least amount that I can.
Also, some businesses have been burned buying shitty leads (I know I have). Some lead generation companies will take 1 lead and sell that lead to as many businesses as they can.
By the time the business owner buys the lead, it’s not fresh, but old and stinky. One idea to get around this is if you’re selling leads, you could always have a business try a few leads out.
You can also sell your leads for as cheaply as you want.
Lastly, the training program, Bad Ass Marketers or Rent Digital Assets (Joshua T Osborne system), isn’t cheap. You have to call them to find out what the price is, and it’s expensive.
When I mean expensive, it’s around $7,000 for the course. They do have a scholarship program that drops the price to $5,000 but it’s the MOST expensive online course I’ve found.
Let’s talk about some of the advantages of this business. One advantage is that it doesn’t take a lot of capital or money (except for the training). All you have to do is build up a website (learn as you go), and then when you approach a business, you have the product.
Then ALL you risk is getting some rejection (which I have no problem with). You can then let the business try a few leads out to see if they are good.
You just have to be careful NOT to spend yourself out of business.
Another advantage is owning the assets, and this means you have leverage because you have something a business wants (hopefully).
Also, you’re getting a great education in business. Learning how to rank things on Google, Facebook ads, and Google Maps is a great skill.
You can take this knowledge and use it for a blog, or maybe do freelance work or work for a company. Also, you can work from home with your family, have a flexible schedule, and not worry about catching Covid.
Lastly, you can make a high income with lead generation.
What Rent Digital Assets will Teach You?
Rent Digital Assets or Bad Ass Marketers will teach you how to create a website with WordPress.
It also goes over ranking the website on Google. One hidden truth when it comes to ranking on Google is that it can take a while. When I mean a while, it can take 8 months to FULLY rank on Google.
It also goes over how to rank in Google Maps. This is where you can rank when typing in a local business. The first few spots are going to be valuable.
You’re going to be targeting local service search terms that have buyer intent, for example…
- Clogged Drains
- Frozen Pipes
- Roof Leaking
Targeting local service search terms can be really powerful, especially for those with higher buying intent.
The course also goes over how to rank with Google Ads, and as far as I know, (Bad Ass Marketers) don’t mess with Facebook Ads.
Lastly, it goes over ideas to generate more sales, keep people paying you money, and how to grow the business into an agency, and how to negotiate.
How it works is you would rank a website and then rent that website to a local business. That local business would earn money through leads and pay you less money in rent.
Still, you’re making good money.
Other Options for Digital Assets
Another option is Chad Kimball’s course (he has a large beard) that does the same thing. The price, from what I read on Reddit, is the same at around $7,000.
The third option is Local Marketing Vault, and that is a lower price point of around $4,000.
There is another local marketing course that I found, and it’s Ryan Wegner’s Lead Gen Blueprint, and the price is around $500.
The fifth option is someone named Paul James, who also does Lead Generation, and his website is right HERE.
Even better, I’m giving away FREE training and guides on earning money with Lead Generation with affiliate marketing.
Plus, I even give you a cheat sheet on the largest CPA network and how to get accepted.
I’m sure there are “a lot” more systems and training when it comes to a lead generation business. Hopefully, I gave you a few ideas and helped you in a small way.
I’ve NOT tried any of these lead generation systems, so I’m not sure if ANY of them are worth the price. Starting at the lowest-priced ones and seeing if you can earn enough to make your money back could be a good idea.
Then with your profits, you can re-invest into more education.
The key to ANY business is to put yourself in profit as cheaply as you can.
Other Ways to Earn Money with Digital Assets
Another VERY fun way to make some extra cash is with microstock.
This is uploading photos, videos, illustrations, and even audio files, and getting paid if someone uses them.
What is so fun about it is that it’s very creative and passive. You post it 1 time, and it’s just nice getting money out of the blue.
If you want to learn more, I created a post HERE that talks about it.
Another way is with content creation or affiliate marketing.
Affiliate marketing is SO fun because you can do it anywhere, anytime, be very creative, in nearly any niche, with a very low startup cost, and it’s fun.
I’ve been doing it for 15 years, and I’m giving away my system for FREE HERE.
Conclusion
There are TONS of different ways to earn money online. Life is short, so I truly believe that you choose the work you “enjoy” first and choose your spouse for the “money.”
If you “hate” your work and your spouse spends all your money, then that is going to suck, right?
Also, education is a good thing, but I don’t think it’s good to “overspend” on education. Some people go to college and put themselves in a HUGE hole just for education.
Some training programs are worth it, and some are not. On my website, I try to only recommend products I’ve used or I think are VERY good.
I hope this blog post on Is rent digital assets is worth it was helpful. Bye for now.